By subtitling your videos to the video original language you make it easy for your current audience to find your video, love it and share it.
By subtitling your video to all countries and languages your company serves:
Taking the effort of adapting to your audience language has lots of benefits beyond conquering your audience love.
To sum it all up, here you have a quick list of what you get when you subtitle your videos.
You can read a deeper explanation for each of them in the sidebar menu above.
Say you understand Chinese. Would you share a very interesting video in Chinese to a friend of yours who doesn't speak Chinese?
Say you send it to her. Would she send it to other friends of hers? Would she recommend to buy what the video is about?
Now take that same video, subtitled to your own language. You choose the subtitles or not. Your friend will choose her prefered language, and she'll understand.
She may buy or not yet, but she'll be able to discuss with you the video contents and its worth for her.
Indeed, she'll know why it may be worth sharing it or even recommend it to her friends too, as you did to her.
Your customers help your brand grow, but only when they understand and enjoy what you give to them.
Make it easy for them to help you reach and connect to more interested customers.
Say you understand Chinese. Would you share a very interesting video in Chinese to a friend of yours who doesn't speak Chinese?
Say you send it to her. Would she send it to other friends of hers? Would she recommend to buy what the video is about?
Now take that same video, subtitled to your own language. You choose the subtitles or not. Your friend will choose her prefered language, and she'll understand.
She may buy or not yet, but she'll be able to discuss with you the video contents and worth for her.
Indeed, she'll know why it may be worth sharing it or even recommend it to her friends too, as you did to her.
Your customers help your brand grow, but only when they understand and enjoy what you give to them.
Make it easy for them to help you reach and connect to more interested customers.
Social networks help your prospects get the confidence or the answers they need to advance to the end of your sales funnel.
They read online other customers questions, answers, comments and discussions of all kinds.
More than a rational issue each comment about your company becomes like small advances or maturations in your customers decision process.
Be it they now understand how you work, they like your customer service or they want what others have already enjoyed.
When your customer returns to your website or sales points, your videos have left their questions solved and now they get further in the purchase process.
It's kind of a human thing: the more you know someone, the more open you are to what he or she may have for you. Business is no different in this.
Social Networks
Improvements In Brand Awareness:
Improvements In Brand Loyalty:
Finantial Benefits: